MONTCLAIR, N.J., Nov. 2, 2017 /PRNewswire/ — Hello Products proudly announces its latest innovation and addition to its line of fluoride and fluoride free toothpastes for adults and children, new Activated Charcoal Fluoride Free Whitening Toothpaste.

New Activated Charcoal Toothpaste

Hello’s new Activated Charcoal Fluoride Free Whitening Toothpaste works brilliantly.  The black paste is thoughtfully formulated with activated charcoal made from sustainable bamboo, which has incredible whitening properties to remove surface stains. If that weren’t enough, it also soothes with coconut oil, and freshens breath with fresh mint. It whitens naturally, polishes teeth, helps brush away plaque, and is free of dyes, SLS/sulfates, artificial sweeteners and flavors, microbeads, triclosan and gluten.

«We are constantly striving for new ways to elevate the everyday and make our products as awesome and naturally friendly as they can be,» says Craig Dubitsky, founder of Hello Products.  «We created hello for people who are looking for products and brands that have meaning, that are effective for them and their families, and that have a distinct personality; we like to say we’re making Personal Care personal again. People want effective products they can afford, a thoughtful experience that makes them happy, and a brand they can join. We’re happy to give them the works, without compromise.» 

Towards that end, hello continues to shape the future of the oral care category with thoughtful and effective products that taste great, work great, and give people a reason to smile.  «Our mission is to bring affordable, responsibly sourced and thoughtfully designed products to everyone, and we’re fired up to welcome the new Activated Charcoal Fluoride Free Whitening Toothpaste into the hello family of products.»

Starting in November, the newActivated Charcoal Fluoride Free Whitening Toothpaste will be available from,,, and, and at Harmon/Bed, Bath and Beyond, Wegmans, Kings, and Ricky’s NYC, and in additional major retailers in early 2018.  The product’s suggested retail is affordably priced at $5.99 for a 4oz, BPA-free, crinkle-resistant and beautiful tube.

About hello® products:

Say hello® to a new kind of naturally friendly™ oral care using thoughtful, effective ingredients so delicious you’ll rush to brush. Hello believes in a brusher’s right to choose, so we created adult and kids toothpastes to not only meet your needs, but to make you smile: teeth whitening, breath freshening, sensitivity relief, cavity protection and much more. Made in America with globally sourced ingredients, all hello products are gluten free, vegan, cruelty-free and free of synthetic dyes, artificial sweeteners/flavors, parabens, microbeads, and triclosan. It’s the friendly way to be. Learn more + smile more at

Media Contact:
Danielle Zacharia | [email protected]

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SOURCE Hello Products