ALLENDALE, N.J., July 19, 2017 /PRNewswire/ — Snacking lovers everywhere can now «Unroll the Fun» with NEW Welch’s® Fruit Rolls, a first of its kind product from New Jersey-based Promotion In Motion Companies, Inc., makers of Welch’s® Fruit Snacks and Welch’s® Fruit ‘n Yogurt Snacks.

New Welch’s® Fruit Rolls Will Have Snacking Lovers Everywhere Unrolling the Fun!

Delivering the same great quality consumers love in both Welch’s® Fruit Snacks and Welch’s® Fruit ‘n Yogurt Snacks, in a new, irresistibly fun format, Welch’s® Fruit Rolls feature fruit as its first ingredient and come in three delicious flavors: Berry, White Grape Strawberry, and Tropical Punch.

Welch’s® Fruit Rolls are made with Natural Flavors and Colors from natural sources, are Gluten Free, Preservative free, feature 100% of the daily recommended value of Vitamin C, and are an excellent source of Vitamins A & E.

«We take great pride in bringing consumers delicious snacks made with real fruit,» shares Josh Shapiro, Senior Vice President of Marketing for The Promotion In Motion Companies, Inc. «With the launch of Welch’s® Fruit Rolls, we’re confident parents and kids alike will love this fun to eat, tasty treat.»

At just 70 calories per roll, Welch’s® Fruit Rolls are available in 6-count boxes for a suggested retail price of $2.99.

The Welch’s® Fruit Rolls national launch will be supported through various marketing initiatives kicking off with a «How Do You Unroll?» sweepstakes. Consumers will have the chance to show the fun and creative ways they eat Welch’s® Fruit Rolls for a chance to win the ultimate ‘Roll Into Summer Prize Pack’. To enter the «How Do You Unroll?» sweepstakes via video, photo, or text upload, please visit

Welch’s® Fruit Snacks, Welch’s® Fruit ‘n Yogurt Snacks, and Welch’s® Fruit Rolls are manufactured and marketed by The Promotion In Motion Companies, Inc. «Welch’s» and the «Family Farmer Owned» banner are registered trademarks of Welch Foods, Inc., A Cooperative, used under license.

For more information, please visit

About The Promotion In Motion Companies, Inc.

The Promotion In Motion Companies, Inc. («PIM») is one of North America’s premier makers of fruit snacks, fruit rolls, confections and other snack food products.  Ranked as #54 on Candy Industry Magazine’s «Global Top 100» confectionery companies in the world, PIM has also been named as one of the fastest growing Consumer Packaged Goods (CPG) companies in the U.S. by The Boston Consulting Group (BCG) and Information Resources, Inc. (IRI) for 2015, the third time in four years the company has achieved this milestone. PIM is also ranked by Crain’s Business as one of the New York metro area’s 100 largest privately owned companies, as well as by NJBIZ as one of the State’s 50 largest privately held employers.

Millions of times each day, consumers enjoy The Promotion In Motion Companies, Inc.’s vast array of loved brands including: Welch’s® Fruit Snacks, Welch’s® Fruit ‘n Yogurt™ Snacks, Welch’s® Fruit Rolls, Go Organically® Fruit Snacks, Sun-Maid® Milk Chocolate Raisins, Toggi® Fine European Chocolate Wafers, Tuxedos® Chocolate Almonds, Sour Jacks® Sour Candies, Nuclear Sqworms® Sour Neon Gummi Worms, Original Gummi Factory™ Brand Gummi Candies, and more.  PIM’s subsidiaries and affiliates include Promotion In Motion Canada, Inc., Grupo de Alimentación Promoción en Moción México, S. de R.L. de C.V., Grupo de Alimentación Promotion In Motion Iberica, S.L., Promotion In Motion UK, Ltd., Farmer’s Choice Food Brands, PIM Brands LLC and Pharma In Motion, LLC, makers of supplements, neutraceuticals and OTC pharmaceutical products and ingredients. For additional information, please visit

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SOURCE The Promotion In Motion Companies, Inc.